JAECOO

JAECOO is a Chinese SUV brand created by Chery Automobile for international markets, with an emphasis on premium styling and light off-road capability. Introduced in 2023 alongside sister brand OMODA, JAECOO targets buyers seeking a more upscale alternative to conventional compact and midsize crossovers. Its range includes models such as the J5, J7, and J8, with gasoline, plug-in hybrid, and fully electric powertrains offered depending on the market. JAECOO vehicles typically feature upright body designs, digital interiors, driver-assistance technology, and available all-wheel drive. The brand primarily serves urban drivers who want practical SUV packaging, modern equipment, and enough capability for occasional travel beyond paved roads.